Sandler Sales Institute UK Franchise Opportunity - Franchising information | |||
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  Sandler: Today's Leader in Innovative Sales and Sales Management TrainingFor more than 30 years, Sandler has been a leader in sales and sales management training. Sandler's distinctive, non-traditional selling system and highly effective sales training methodology have helped salespeople and sales managers at every level take charge of the selling process. Sandler training is designed to create lasting 'performance improvement' rather than the motivational 'quick fix' typical of many seminar-based training efforts. To do so, Sandler relies on 'reinforcement training' — a system that combines quality review materials along with access to ongoing training workshops and individual coaching sessions. Traditional selling techniques simply don't work anymore. Most sales prospects have heard the lines and gimmicks before. That's why the prospect can so easily control a sales call -- and destroy a salesperson's self-esteem in the process. Sandler breaks the conventional rules that make the sales process ineffective and demeaning. We teach honest, no-nonsense sales techniques that get results while preserving the sales professional's self-respect. Prospects are treated as they want to be treated: as intelligent, thinking individuals; BUT, the prospect NEVER contols anyone who masters the Sandler Selling System.
In Business For Yourself: But Not By Yourself
Personal Coaching
It's been said that when you own your own franchise you are in business for yourself, but not by yourself. At Sandler we go the extra step by providing you with a personal coach to help get you off to a fast start.
'Hands-On' CoachingWhether you call once a week or once a day, your coach will provide guidance and reinforcement, working with you 'hands-on' in all aspects of your new business, including the best approach to take with a potential client, debriefing and critiquing sales calls and helping you identify potential clients in your marketplace.
Site VisitsPeriodically, Home Office coaches conduct site visits in the field. They'll observe your training sessions, get a first-hand look at how you operate your business, and give you relevant feedback based on what's going on day-to-day in your operation.
ConferencesThe Sandler Selling System stresses reinforcement, and that philosophy is the same for our franchisees. In addition to personal coaching, the Home Office offers conferences three times a year to 'train the trainers.' The conferences are packed with sessions to help you become an effective trainer and business owner. It's your best opportunity to talk to other franchisees from around the world.
For more information about becoming a Sandler franchisee, please click here.  The More Leads You Have To Call On: The Greater Your Opportunity For SuccessLead GenerationIn the first year of your new business, you will be focusing on building your client base. To assist you in this start-up phase, the Sandler Sales Institute has developed several marketing tools and programs that are designed to assist you in lead generation.Starting a business takes time and effort. The more leads you have to call on, the greater your opportunity for success. These proven systems have been used for over 20 years to grow leads and turn them into customers:
Sitelets: Customisable Websites For Each FranchiseeThe Sandler Sales Institute has a very structured internet program which is designed to drive leads, sales and market penetration – all while building and strengthening the overall brand. Specifically, for a small fee each Franchisee is given an individual, customizable website (we call these sitelets) that looks and feels like the Sandler.com website.In addition, the majority of the sitelet is easily customizable to each Franchisee's individual business through a easy-to-use administration tool. This admin tool allows the Franchisee to add new sections, pages or update existing information daily, weekly or as often or as little as they like – all without ever calling a programmer. The result is a powerful marketing tool for you as a Franchisee. We invite you to request more information about becoming a franchisee.
Marketing Materials: The Tools You Need To Close More SalesThe Sandler Sales Institute provides its Franchisees with a solid portfolio of marketing materials and promotional aides. From product brochures, data sheets, direct mail pieces, and posters to newsletters and electronic marketing pieces, Sandler wants to put the right tools in the hands of its Franchisees. Some of the materials provided, like the bi-monthly newsletters, can even be customized or imprinted with the individual Franchisee's contact information for a nominal charge.We invite you to request more information about becoming a franchisee.
Executive Briefings: turn a passive prospect into a paying customer in under two hoursOne of the best tools for turning prospects into customers is the Executive Briefing. By inviting prospects to a free seminar/briefing that not only gives insight into how The Sandler Selling System can benefit their company, but also gives useful training to the attendee, a Franchisee can turn a passive prospect into a paying customer in less than two hours.We invite you to request more information about becoming a franchisee.
Radio Spots: Scripted For You To UseMany of the Sandler Franchisees produce 'Today's Sales Meeting Minute' in their local radio station market, radio commercials that offer a sales or management tip. In order to assist with this marketing program, the Sandler Sales Institute prepares radio spots with interesting sales tips and content on a regular basis that each Franchisee can produce locally.This enables Sandler Franchisees to maximize their local market penetration with consistent and interesting radio spots that are always new, fresh and up-to-date, gain local credibility and generate leads. We invite you to request more information about becoming a franchisee.
Training and SupportWe support you in every way that we canThe International Franchise Association has identified 'Lack of Support from the Parent Company' as the #1 concern from a new Franchisee. Sandler's powerful support and training mechanisms are probably the reason Sandler has enjoyed a successful relationship with its Franchisees. This same support programme is available to you.Give Someone a Fish - Feed Them for a Day. Train Someone to Fish - Feed Them for a Lifetime. The Sandler Sales Institute believes in this wise, old adage - because it really is true. That's why Sandler has many different training and support programs for its Franchisees. From the Sandler Franchise Support Console (Team Room) to unlimited personal coaching by phone to regional business development workshops, The Sandler Sales Institute wants to teach - then empower - then support its Franchisees. The more tools Sandler puts in their hands, the more that it teaches them and the more that it supports them - the more successful its Franchisees will be. Here are just a few of the support tools that the Sandler Sales Institute has developed for its Franchisees:
Through Sandler You Could Tap Into The £28+ Billion Training MarketCould you become a Sandler Franchisee?In 2003 in the UK, companies and the public sector spent more than £28 billion pounds on training. More than half of this money was spent training directors, managers and sales people, with the majority of this amount spent with outside trainers.Through Sandler, you can tap this vast market - and beyond. Ask yourself if these characteristics fit you:
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